WELCOME TO THE JOURNAL. Insights, inspiration, and stories from inside the studio. The Journal is where we share thought leadership, behind-the-scenes looks at our process, cultural POVs, and the occasional playlist, designed to spark ideas and keep you in the know.

Team Highlight: Vic Cao
Today, we shine the spotlight on Vic Cao, our dedicated Development Manager who exemplifies dedication and balance with

Navigating the Replatforming Process: A Comprehensive Guide for a Smooth Transition
In the ever-evolving digital landscape, replatforming, the process of moving an existing digital business, application,

Team Highlight: Anibal Cruz
Step into the dynamic world of experience strategy with Anibal Cruz, a driving force behind PRPL's innovative approach t

Breaking Boundaries With Augmented Reality
When people think of augmented reality (AR), equipment like the Meta Quest 3 and Apple Vision Pro or enhanced reality g

Team Highlight: April Domingo
Welcome to the spotlight on April Domingo, a creative force behind PRPL's visual identity. Since joining PRPL in 2020, A

Agency Partnerships: What’s In It For You
Since inception, we’ve been offering an agency partnership model at PRPL where we team up with and support a range of di

Team Highlight: Chris Sell
Since joining us as a Friend of Purple way back in 2014 to assist with all things technical development, Chris Sell has

Upgrading from Drupal 9 to Drupal 10: A Step-By-Step Guide
If you work with Drupal, you know it constantly evolves to meet the changing demands of modern web development and to re

Team Highlight: Francesca Parker
It’s hard to believe it’s been 10 years since Francesca Parker started with us as a bright-eyed intern ready to change t

Transforming the Patient Experience: Purple, Rock, Scissors' Collaborative Partnership With AdventHealth
As the landscape of healthcare, technology, and design continues to evolve, so does our work. Over the last decade–and 3
Our process blends curiosity, strategy, and just the right amount of chaos. We dig deep, ask the tough questions, and challenge the norm to uncover insights that matter. Ideas are tested, shaped, and sharpened until the best one rises. Then we bring it to life with craft, clarity, and a bit of magic. The result? Work that surprises, resonates, and delivers real impact.